JD SPORTS - Heat It Up photo and video production case study
Client: JD SPORTS
Location: Miami, Florida
LOOK AD ME Video Production Services:
Full-service Miami photo and video production setup
JD SPORTS team and talent logistics, lodging, transportation and wellness management
Crew hiring, payroll, and on-set coordination
Photo, video, and BTS capture
Post-shoot handoff-ready deliverables
Platform: Global Worldwide Campaign for digital, in-store and outdoor assets
Project Overview:
Global Spring -23 Campaign for JD SPORTS. With over 6000 unique assets campaign was visible on billboards, company websites in 24 countries, at the stores, and on social media.
We provided comprehensive photo and video production services in Miami.
Pre-Production:
Location scouting & permitting
Logistics, lodging, transportation
Crew hiring
Production design and props
Production:
Full-service photo and video production shoot
Cinematic lighting and grip
On-set support
Managing production during COVID restrictions
Team:
Models: Eliseu Casas, Aisha, Kai Malik, Juliette Nadinee, Prince, Olivia Taylor
Executive Producers: Zoya Shybkouskaya, Dima Suetin
Creative lead: Connor McManus
Videographers: Jessy Busgeeth, Joe McDermott, Maria Velasquez
Gaffer: Nick Vakhouski
Photographers: Martin Brown, Enya Arton
Stylist: Sophie Herbert
Hair Stylist: Alicia Dobson
MUA: Martine Thompson
Drone Pilot : Airwolf Drones
Deliverables and Results:
Over 6000 unique assets, visible on billboards, social media, in-store and company websites.
Branded key visuals and merch photography.